TY - JOUR AU - Gupta, Bhumika AU - Rathi, Bharat AU - Rathi, Renu B AU - Shinde, Aditi R PY - 2022/10/09 Y2 - 2024/03/29 TI - Food Consumption Habits of Students of Ayurveda College with Respect to Incompatible diet and Its Impact on Their Health: A Cross Sectional Study JF - International Journal of Ayurvedic Medicine JA - IJAM VL - 13 IS - 3 SE - Research Articles DO - 10.47552/ijam.v13i3.2988 UR - https://ijam.co.in/index.php/ijam/article/view/2988 SP - 673-679 AB - <p>Introduction: Because of urbanization and the easy availability of market food, such as junk food and fast food, societal eating patterns are rapidly changing. Fast food is defined as food that is ready to eat. Fast food culture is becoming increasingly popular among the younger generation, and it is quickly becoming a mainstay of their diet. Aim &amp; objective: The study is aimed to have an in depth analysis of fast food consumption habits and attitudes of Ayurveda college students and its impact on their health.  Material &amp; Methods: Survey study was conducted on 283 students studying at MGACHRC between the age group of 18-27 years through a <em>Viruddha Aahara</em> Consumption Questionnaire (VACQ). Observation &amp; Results: The findings of the research lead to the conclusions that all the participants of age group of 18-27 years consume fast foods. The research indicates that factors like service, taste, variety and convenience are having an influence in driving students towards food outlets. It was also found that majority of participants were consuming fast foods less than two times per week.  Due to regular consumption of fast food students suffered with various health hazards like hyperacidity, abdominal disturbances, skin disorders, obesity and hair fall. Conclusion: Students must be aware about serious consequences of fast foods and their negative effects on health and to be encouraged to eat a nutritious, safe, and healthy balanced diet.<span class="Apple-converted-space"> </span></p> ER -